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Consumer

For you Scala Verde means top quality flowers delivered by the most reliable and respected florists. These designated florists will guarantee to carry out your flower order in a fast and professional way.

To access these florists simply click on ‘Scala Verde Plaza’ and follow the simple instructions. All of these florists will reach the same standard of excellence that you require. Pictures of their work will be illustrated on their individual page together with pictures of their shops to enable you to choose one which appeals to you.

You can also of course search for your local Scala Verde florist, then make them a visit to discover for yourselves their attractive range.

What is Scala Verde
Order placing
Advertising
Presentation page
Promotional material
What is Scala Verde

Scala Verde is the new concept of a trademark created by Metz, the main objective of which is to help our loyal customers to promote their floral art skills and to encourage the purchase of our flowers and plants amongst the consumer.

Scala Verde wishes to be consolidated as the true mark of quality, service and floral design, nowadays requested by thousands of consumers wishing to purchase new varieties of top quality flowers and plants in any part of the world.

Scala Verde is all about service and here we show you all the available help for Scala Verde members, such as "Order placing", "Advertising" etc.

Order placing

Scala Verde offers the possibility of sending orders to fellow florists in other towns, guaranteeing the quality, of Metz´s flowers, and without any cost for this service.

Why use other delivery services who do not guarantee the quality of the flowers and charge excessive commissions?

This unique delivery service allows two options for placing orders:

• Scala Verde Florist > Scala Verde Florist

Consumers can place an order through a Scala Verde florist. The florist themselves will place the order through "Scala Verde Plaza" on the web. By using the search engine they can find a list of Scala Verde florists in the specific area to which the order is to be sent.

• Consumer > Scala Verde Florist

In the future it will also be possible for consumers to place their orders themselves by entering the site "Scala Verde Plaza" on the web.

Scala Verde will take care of negotiating and guaranteeing the surety of all payments.

Order placing

Scala Verde offers the possibility of sending orders to fellow florists in other towns, guaranteeing the quality, of which you are already aware of with Metz´s flowers, and without any cost for this service.

Why use other delivery services who do not guarantee the quality of the flowers and charge excessive commissions?

This unique delivery service allows two options for placing orders:

• Scala Verde Florist > Scala Verde Florist

Consumers can place an order through a Scala Verde florist. The florist themselves will place the order through "Scala Verde Plaza" on the web. By using the search engine they can find a list of Scala Verde florists in the specific area to which the order is to be sent. Thus, the florist who took and forwarded the order will receive 20% of the amount of the order and the executing florist will receive 80% thereof. Delivery costs are not included.

• Consumer > Scala Verde Florist

In the future it will also be possible for consumers to place their orders themselves by entering the site "Scala Verde Plaza" on the web. Then the florist who executes the order will receive 100% of the price of the order. Delivery costs are not included.

Scala Verde will take care of negotiating and guaranteeing the surety of all payments.

Advertising

In order to familiarise consumers with Scala Verde, Metz will place attractive advertisements in famous decorative and lifestyle magazines throughout the country. Florists, who wish to be part of this ambitious project, will be mentioned in the said advertisements, along with their contact details, under the heading "Scala Verde" and with no cost to them. The aim of this is to encourage consumers to the shops and to participate, it is only necessary to place regular weekly orders with us.

See here the placed ads:

In Spain (Elle / Interiores):
 


Presentation page

Each florist will have a personal page within the Scala Verde Plaza. Not only can you display photographs of your floral arrangements, but also of your shop and your team.

Metz is able to offer both technical and creative support, if needed.

Promotional material

All florists will be provided with promotional material so that the consumer will recognise them as members of Scala Verde. Such promotional material has been designed in a subtle way, to preserve the character of each shop.

Scala Verde Info

How can one become a Scala Verde Partner ?

Partnership is completely free of charge for those loyal florists who purchase from Metz on a weekly basis and pay their invoices promptly and regularly.

We offer both modern communication tools and marketing support to all Scala Verde partners who can gain a strong market position, selling the quality and service requested by the consumer, and can increase the profitability of their shops.

For more information:

From U.K., call +31 174 747 430
From Ireland, call +31 174 747 420

Or fill in the contact form.
Publications

Scala Verde is mentioned in all kinds of publications and we are very proud of this.
Some publications could also be interesting to you, so herewith you can find them by date order. We will also keep you informed about our Scala Verde Magazine, which comes out 4 times a year. Many pleasant hours reading !!

Our Scala Verde Magazine - No. 6 / 2007
Published beginning May 2007
Florist & Wholesale Buyer - November/December 2006

The next decade of growth for Metz
"We want all our customers to feel part of ..." Read more
Guestbook

Here we share with you the experience of others who have joined
Scala Verde:

I would like to thank Metz for setting up the Scala Verde system, it is an excellent way to exchange business between Metz customers. I have been using the system since it was set up in October 2008, the computer ordering process is very straight forward and easy to use and you know that the florist executing your order has the same supply of fresh quality flowers that Metz provide. Since the start of Scala Verde the number of participating florists has increased and there is now a good coverage throughout the UK.
I currently use another relay company but whenever possible I use the Scala Verde system to relay an order to other parts of the country as Metz don’t charge for the service or take commissions like other relay companies so you really have nothing to loose being part of the system.
I hope over the coming year more Metz customers will join as partner florists and help strengthen Scala Verde.

Donald McIntosh – Lochduich Plants – Inverinate, Kyle


Order between: The Style Workshop, Tunbridge Wells and Distinctly Floral, Maidston.

We recently had an order from a regular customer who needed a bouquet to go to a hopsital in Maidstone urgently. Luckily we knew that there was another "Scala Verde" shop called "Distinctly Floral" near there, who would maintain the Metz standards and quality. As a result the two of us got the business AND most importantly the customer was happy and will return in the future".

David - The Style Workshop - Tunbridge Wells


Order between: Mouro The Workshop, Madrid & Abaco, Barcelona.

"I recently received a large order for 20 hand tied bouquets to be delivered in Barcelona. Through the website, I got in touch with one of my Scala Verde colleagues, "Abaco" in Barcelona. Knowing that Abaco is also a loyal Metz´s customer, I had the certainty that my order was in good hands. Both my customer and I were pleased with the arrangement: he with the result and I because I assured the freshness, the delivery and the quality of the flowers without any service charges. Just as if I had prepared and delivered the 20 bouquets in Madrid, with the usual Metz quality I am accustomed to!"

Mouro The Workshop, Madrid


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